Curious Puffin - Flexible Expert FMCG Category Management Resource
Welcome to Curious Puffin the home of Flexible FMCG Category Management Services and Ready Meals Market Expertise.
Supporting food businesses with no internal trade marketing resource or teams that need additional project support.
Sharing 18 years of knowledge through tools, blogs and power hours.
Defining the Net Zero Future of Category Management in Food.
Experience
Over 18 years FMCG Experience
Top 4 Retailers, Convenience, Impulse, Online, Food Service, Distributors and International Markets. Chilled, Frozen and Ambient Categories
Support
Resource when needed
Flexible resource for FMCG business. Projects, Retainers and Power Hours for support to suit your budget and needs
Expertise
In depth knowledge
10 years working in meal solutions giving me vast knowledge of UK consumer evening meals and shopper behaviour
Clients Include
Category Management Resources
The Curious Puffin Blog contains articles to aid your day to day work in Category Management and future skills.
The Curious Puffin Data Workbook offers templates and guides to support day to day category work. The Curious Puffin Range Review Masterclass covers the essentials of undertaking a Range Review.