Experience, Support and Expertise
​Hello, I’m Charlie
I have over 15 years’ experience in the food industry working in Category Insight and Shopper Marketing across all key channels, Top 4 Retailers, Convenience, Impulse, Online, Food Service, Distributors and International Markets. I have worked across Chilled, Frozen and Ambient categories for both small and large manufacturers.
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With wide ranging experience and knowledge, I have also supported colleagues growing their category skills. You will find that support here.
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Eight years of my career involved working on ready meals, chilled, frozen and ready to cook. I have a wide-ranging knowledge of the market, consumers and launching products into this category
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I have a Bsc Degree in Geography giving me a strong grounding in Environmental issues and particularly Climate Change. My long term mission is to merge these areas of expertise bringing new thinking, experience and services to the food industry. I am also a trained coach working towards accreditation.
